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Do your customers understand how today’s purchasing decision shapes future savings and support?
When you shift the conversation from convoluted payment plans to long-term value, customers feel more at ease moving forward. Highlight how bundling upgrades, repairs, and maintenance—especially with flexible financing—sets them up for fewer surprises and smarter spending down the road.
In this week’s episode of Cracking the Code, Drew Cameron shares how to lead with financing strategies that highlight value, ease decision-making, and position you as the trusted expert. Learn how to turn short-term choices into long-term wins—for your customers and your bottom line.
All that and more on the latest episode of Cracking the Code! Streaming now, free for everyone, through May 1: MyContractorUniversity.com/CBS-Show.