Rheem - Jeremy Poland
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Record-Breaking Attendance for 2025 Pro Partner™ International Conference

April 4, 2025
Partners from around the world gathered for innovative industry learning and networking while celebrating 100 years of Rheem.

ATLANTA, GA — Rheem®, a leader in the HVAC/R and water heating industry, celebrating a century of excellence, and Ruud®, a part of Rheem’s family of 50 global brands, marked a major milestone, hosting the largest Pro Partner™ International Conference to-date.

The event rallied thousands of key partners, with attendees present from around the globe, to embrace the future of HVAC and water heating with the theme “Next Starts Now.” Mandalay Bay Convention Center in Las Vegas played host from March 31 to April 3.

Training and Education

The conference featured insightful business learning sessions with industry leaders and recognized experts. Presenters included national TV personality, Chip Wade, an in-demand designer and craftsman, and a number one best-selling author, Ryan Leak, who provided invaluable financial training for contractors and business owners. Additionally, Rheem unveiled an exclusive documentary at the conference that chronicled the manufacturing giant’s journey and evolution over the last 100 years.

“Industry partners from across the globe came together to share new product and service innovations, gain actionable business insights and explore opportunities for growth,” said Mike Branson, President, Global Air, Rheem. “As Rheem celebrates its historic 100th anniversary, the strength of our flagship Pro Partner event is a testament to a century of building industry partnerships. The conference had a dynamic energy and excitement about the incredible opportunities ahead.”

First Combined Event

This year’s conference was an action-packed event, as it was the first-ever Pro Partner gathering to combine heating, cooling and water heating professionals, highlighting product innovations with a strong focus on cutting-edge developments in heat pump technology. Rheem showcased its Pro Partner Heating and Cooling program as well as the newly transformed Pro Partner Plumbing offering through a variety of educational sessions. With a packed agenda, attendees enjoyed educational sessions, high-level entertainment and immersive networking opportunities. They were also empowered with insights and strategies for success, all aimed at helping their businesses thrive in 2025 and beyond. 

"Relationships have been at the foundation of our business for the last 100 years and remain key to Rheem's and our partners’ success,” said Rich Bendure, President, Water Heating Division, Rheem. "By teaming with our Air Division in our first combined event, we were honored to celebrate our centennial anniversary with thousands of contractors, plumbers, and distribution partners. This incredible experience allowed us to share an empowering vision for our Pro Partners by offering them the broadest array of products, tools and support in Plumbing and HVAC while listening deeply to their feedback. It represents our commitment to investing in the industry’s present and future, because we believe that true success comes from working together.”

For more information on Rheem, visit www.rheem.com and to learn more about Rheem’s centennial celebration, visit www.rheem.com/100.

For additional information on Ruud, visit www.ruud.com.

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