BrassCraft Mfg. redesigns its ‘Made in the USA’ logo

NOVI, MICH. – One of BrassCraft Manufacturing’s logos is being redesigned. The new logo incorporates the American flag encircled with text which reads, DESIGNED, MACHINED AND ASSEMBLED IN THE USA.

BrassCraft Manufacturing ensures that the products, which carry this new flag logo on its packaging, meet all of the applicable Federal Trade Commission rules that prohibit deceptive advertising. BrassCraft’s water connectors, water stops, gas connectors and appliance connectors are designed in the USA, machined at its plants in Lancaster, Texas; Corona, Calif.; and Thomasville, N.C.

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“The redesigned logo sets these BrassCraft products apart from our competitors,” said Jeff Jollay, vice president of marketing and product development. “The flag says it all and the text reinforces the message that BrassCraft Manufacturing is an American manufacturer, employing American workers. It is a powerful message that resonates very strongly with our customer, the professional plumber.”