Marketing http://contractormag.com/taxonomy/term/6639/more en Preparing for the Trump economy http://contractormag.com/michel/preparing-trump-economy <div class="node-body article-body">For good or bad, Donald Trump is the new president. What does that mean for you and your plumbing business? </div> <p><a href="http://contractormag.com/michel/preparing-trump-economy" target="_blank">read more</a></p> http://contractormag.com/michel/preparing-trump-economy#comments Marketing Michel Registered User Thu, 12 Jan 2017 20:02:00 +0000 432851 at http://contractormag.com <p><span>Republican presidential candidate Donald Trump gives two thumbs up to the crowd during the evening session on the fourth day of the Republican National Convention on July 21, 2016 at the Quicken Loans Arena in Cleveland, Ohio. </span></p> Chip Somodevilla / Staff / Getty Images News Always keep the customer’s agenda in mind http://contractormag.com/marketing/always-keep-customer-s-agenda-mind <div class="node-body article-body">Recently I began the song and dance with a salesman and his manager about joining their membership for marketing services.</div> <p><a href="http://contractormag.com/marketing/always-keep-customer-s-agenda-mind" target="_blank">read more</a></p> http://contractormag.com/marketing/always-keep-customer-s-agenda-mind#comments Marketing Registered User Wed, 04 Jan 2017 16:16:00 +0000 432501 at http://contractormag.com iStock/Thinkstock 7 Year round opportunities to give back http://contractormag.com/michel/7-year-round-opportunities-give-back <div class="node-body article-body">The waning of the year is when everyone thinks about charitable actions, yet to truly be a service company, giving back should be integral and continual part of the company culture, not just a seasonal event.</div> <p><a href="http://contractormag.com/michel/7-year-round-opportunities-give-back" target="_blank">read more</a></p> http://contractormag.com/michel/7-year-round-opportunities-give-back#comments Marketing Michel Registered User Fri, 09 Dec 2016 21:31:00 +0000 432161 at http://contractormag.com iStock/Thinkstock Steal this marketing idea to solve your recruiting challenge http://contractormag.com/marketing/steal-marketing-idea-solve-your-recruiting-challenge <div class="node-body article-body">Let’s face it — good people are hard to find. And, if you have a large, well-known competitor in your market, it might feel like they’re stealing all the best people. </div> <p><a href="http://contractormag.com/marketing/steal-marketing-idea-solve-your-recruiting-challenge" target="_blank">read more</a></p> http://contractormag.com/marketing/steal-marketing-idea-solve-your-recruiting-challenge#comments Marketing Registered User Fri, 09 Dec 2016 15:51:00 +0000 432071 at http://contractormag.com Rinnai to sponsor March 14 NASCAR Xfinity Series race at AMS http://contractormag.com/marketing/rinnai-sponsor-march-14-nascar-xfinity-series-race-ams <div class="node-body article-body">Georgia-based Rinnai America Corporation has signed on as a multi-year sponsor of the NASCAR XFINITY Series race at Atlanta Motor Speedway.</div> <p><a href="http://contractormag.com/marketing/rinnai-sponsor-march-14-nascar-xfinity-series-race-ams" target="_blank">read more</a></p> http://contractormag.com/marketing/rinnai-sponsor-march-14-nascar-xfinity-series-race-ams#comments Marketing Wed, 07 Dec 2016 20:54:00 +0000 432001 at http://contractormag.com <p>The Rinnai team at the track.</p> 16 Ways to optimize your fleet of service trucks http://contractormag.com/michel/16-ways-optimize-your-fleet-service-trucks <div class="node-body article-body">As a plumbing contractor, your fleet ties up cash, is essential for making money, and represents your most important advertising tool.</div> <p><a href="http://contractormag.com/michel/16-ways-optimize-your-fleet-service-trucks" target="_blank">read more</a></p> http://contractormag.com/michel/16-ways-optimize-your-fleet-service-trucks#comments Marketing Michel Registered User Wed, 09 Nov 2016 16:26:00 +0000 430211 at http://contractormag.com Ziviani/iStock/Thinkstock Can They Hear You Now? 9 Tips For Better Phone Messages http://contractormag.com/marketing/can-they-hear-you-now-9-tips-better-phone-messages <div class="field-byline"> By Matt Michel </div> <div class="node-body article-body"><div><p>The world may be moving beyond leaving voice messages, but there are still time when they are necessary.&nbsp; Here are nine tips to ensure your voice messages are understandable.</p></div></div> <p><a href="http://contractormag.com/marketing/can-they-hear-you-now-9-tips-better-phone-messages" target="_blank">read more</a></p> http://contractormag.com/marketing/can-they-hear-you-now-9-tips-better-phone-messages#comments Around the Web Marketing Registered User Fri, 04 Nov 2016 20:56:00 +0000 429591 at http://contractormag.com iStock/Thinkstock The 8 “P’s” of contracting business sustainability http://contractormag.com/michel/8-p-s-contracting-business-sustainability <div class="node-body article-body">Plumbers are doing a lot today to foster sustainability with regard to the environment. They are not doing nearly enough to foster business sustainability with regard to the marketplace. </div> <p><a href="http://contractormag.com/michel/8-p-s-contracting-business-sustainability" target="_blank">read more</a></p> http://contractormag.com/michel/8-p-s-contracting-business-sustainability#comments Marketing Michel Registered User Thu, 13 Oct 2016 16:09:00 +0000 428461 at http://contractormag.com The Blue Collar Success Group announces ServiceTitan as the headline sponsor of their third annual SAMI event for home service companies http://contractormag.com/marketing/blue-collar-success-group-announces-servicetitan-headline-sponsor-their-third-annual-sami- <div class="field-deck"> ServiceTitan will join fellow industry experts January 19-20, 2017 in Scottsdale, AZ to discuss the impact of technology on sales and marketing. </div> <div class="node-body article-body">he Blue Collar Success Group is excited to announce that ServiceTitan, the leading business management software company for the home service industry, is the headline sponsor of SAMI 2017.</div> <p><a href="http://contractormag.com/marketing/blue-collar-success-group-announces-servicetitan-headline-sponsor-their-third-annual-sami-" target="_blank">read more</a></p> http://contractormag.com/marketing/blue-collar-success-group-announces-servicetitan-headline-sponsor-their-third-annual-sami-#comments Marketing Technology Thu, 13 Oct 2016 03:50:00 +0000 428391 at http://contractormag.com Lochinvar launches 2016-2017 VIP Contractor program http://contractormag.com/marketing/lochinvar-launches-2016-2017-vip-contractor-program <div class="node-body article-body">Lochinvar is making a number of refinements to its annual VIP Contractor Program that opens Oct. 1. </div> <p><a href="http://contractormag.com/marketing/lochinvar-launches-2016-2017-vip-contractor-program" target="_blank">read more</a></p> http://contractormag.com/marketing/lochinvar-launches-2016-2017-vip-contractor-program#comments Marketing Thu, 29 Sep 2016 20:05:00 +0000 428161 at http://contractormag.com