The Rainshower Next Generation Icon pink hand shower.

Grohe launches its sixth annual HopeFlows campaign

Oct. 9, 2015
The company is launching its sixth HopeFlows... 30 Minutes at a Time campaign during October With each purchase of select Grohe products between October 1st and October 31, GROHE will donate $25 to the BCRF Purchases of every Rainshower Next Generation Icon pink hand shower will sponsor an additional $10

NEW YORK — Grohe America, a division of the Grohe Group, a leading provider of sanitary fittings for kitchens and baths, is a committed partner of the Breast Cancer Research Foundation (BCRF), the highly regarded nonprofit. The company is launching its sixth HopeFlows... 30 Minutes at a Time campaign during October, National Breast Cancer Awareness Month.

With each purchase of a Grohe Ladylux Café Touch faucet, Minta Touch faucet and Euphoria Shower System sold online from participating retailers between October 1st through October 31, 2015, Grohe will donate $25 to the BCRF to help find a cure for breast cancer.  Purchases of every Rainshower Next Generation Icon pink hand shower will sponsor an additional $10.

“We are once again proud to partner with BCRF, which has a stellar record in identifying and funding the most advanced global research projects and are thankful for the enthusiastic support of our online partners,” says Cheryl Dixon, Head of Brand and Trade Marketing for Grohe America.

Visit here for more details and participating online retailers.

Throughout the month of October, when people share images or messages of hope or inspiration and tag #grohehopeflows on Twitter or Instagram, Grohe will donate $1 to the Breast Cancer Research Foundation.

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